Send users straight to your app listing with a single scan — no typing, no searching, no wrong results.
Create your free QR codeTelling someone to “search for our app” is a gamble. They might misspell your name, tap a competitor’s listing, or just forget. A QR code eliminates every one of those failure points. One scan, and they’re on your app’s install page.
This matters most in physical environments. A gym can print QR codes on membership cards so new members install the workout tracking app during onboarding. A restaurant can add one to the check presenter so diners download the loyalty app while they wait for the receipt.
For iOS, go to your App Store Connect page and copy the direct link. For Android, grab the URL from your Google Play Console. If your app is on both platforms, use a smart link service like OneLink or Branch that auto-detects the device and redirects.
Add UTM parameters to the end of each link so your analytics tool can separate QR-driven installs from other sources. Something like ?utm_source=qr&utm_medium=poster&utm_campaign=gym_lobby gives you clean attribution.
Print the QR code at a minimum of 2 cm x 2 cm on hand-held items. For wall posters, scale up so the code is scannable from the expected viewing distance — roughly 1 cm of code width for every 10 cm of distance. Always test a printed sample before a full run.
Grab the direct URL from your App Store or Google Play listing. If you want cross-platform support, use a smart link that routes to the right store based on the user's device.
Add your app icon as the logo in the centre of the QR code. Match your brand colours, but keep enough contrast between the foreground and background for reliable scanning.
Download as SVG for print materials or PNG for digital use. Place the code wherever your target audience spends time — packaging, receipts, posters, or social media posts.
App store search results are crowded. A QR code bypasses the search entirely and drops users on your exact listing. No competitors in the way.
Each QR code placement gets its own scan data. Compare installs from your packaging versus your in-store poster to see which channel actually drives downloads.
Dynamic QR codes let you change the destination URL anytime. If you switch from a direct store link to a landing page with a video demo, the same printed code still works.
The QR code contains a direct link to your app's listing on the App Store or Google Play. When someone scans it, their phone opens the store page where they can tap Install. No searching required.
Yes. Use a smart link service that detects the user's device and redirects to the correct store. Your QR code points to the smart link, and the routing happens automatically.
Anywhere your target users already are. Product packaging, table tents at restaurants, gym posters, event badges, business cards, and print ads all work well. Match the placement to your audience.
At least 2 cm x 2 cm for items people hold in their hands like business cards or flyers. For posters viewed from 1-2 metres, go 8 cm x 8 cm or larger.
Use a dynamic QR code with scan analytics to track total scans and unique users. Pair this with UTM parameters on your store link to see QR-driven installs in your app analytics dashboard.
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Create your free QR code